PRIMARY PURPOSE:

To lead the production of high-quality video and multimedia content that promotes teaching, learning, and district initiatives. The position is responsible for planning, filming, editing, and producing video content across a range of platforms and purposes, while also providing leadership and technical expertise in the operation, support, and continuous improvement of the District’s audiovisual systems, including sound, lighting, livestreaming, and large-group presentation spaces. The position manages audiovisual resources, supports multimedia technologies, and provides operational training and technical assistance to staff to promote the reliable, effective, and innovative use of District media and presentation systems.

REPORTING RELATIONSHIPS:

Reports directly to the Director of Communications
Maintains a dotted-line reporting relationship with the Director of Technology & Innovation to ensure alignment of multimedia production, audiovisual systems, livestreaming, and technology-supported communications across the district.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Produce high-quality video, audio, photography, livestreaming, and multimedia content that communicates the District’s programs, accomplishments, priorities, events, and educational opportunities.
Collaborate with the Director of Communications and other applicable administrators, teachers, staff, and students to identify communication and production needs and develop engaging content that accurately and positively represents the District.
Collaborate with the Director of Technology & Innovation and other applicable administrators, teachers, and staff regarding technological resources that support the District’s audiovisual systems.
Provide technical support for audiovisual needs and equipment performance associated with school and public events, including system setup, testing, operation, troubleshooting, and post-event breakdown.
Support the operational use of audiovisual technology throughout the District, including but not limited to sound systems, video production equipment, digital displays, livestreaming platforms, and conferencing technologies.
Evaluate and recommend audiovisual equipment, production technologies, software, services, and support solutions based on instructional, operational, communications, accessibility, security, and long-term sustainability needs.
Develop and maintain an inventory of audiovisual, video production, and multimedia equipment, including equipment location, assignment, condition, configuration, warranty, and replacement information.
Assist in developing and executing a sustainable equipment replacement plan to maintain reliable and effective audiovisual and multimedia resources throughout the District.
Manage the organization, storage, preservation, retrieval, and distribution of District video, photography, audio, and multimedia assets in accordance with established records-management practices.
Ensure that multimedia content and production practices comply with District policies and applicable requirements related to accessibility, copyright, licensing, student privacy, media releases, records retention, and appropriate use.
Provide operational training, resources, and technical assistance to administrators, teachers, and staff, regarding video production, photography, livestreaming, audiovisual equipment, multimedia applications, and effective content-development practices as appropriate.
12-month position working 261 days in the year with flexibility for scheduling to fulfill responsibilities related to video coverage of afterschool events.
Performs other duties as assigned by Supervisor or designee

EDUCATION/EXPERIENCE:

Preferred education and experience in Video Production, Digital Media, Communications, Broadcasting, Multimedia Design, Marketing, Journalism, or a closely related field.
Preferred 2-3 years of experience producing professional-quality video, photography, and digital media content. Experience in a public sector organization and knowledge of educational settings is preferred.
Demonstrated proficiency with professional video production equipment and editing software, such as Adobe Creative Cloud (Premiere Pro, After Effects, Photoshop, Lightroom, Audition), Final Cut Pro, DaVinci Resolve, or equivalent platforms.
Dante Level 1 and Level 2 Certification or industry-similar certifications (or ability to obtain within one year of employment)

COGNITIVE/COMMUNICATION ABILITIES:

Ability to conceptualize, develop, and execute video content for a variety of audiences, purposes, and platforms.
Ability to exercise creativity, sound judgment, and problem-solving skills in video but not limited to sound systems, video production equipment, digital displays, livestreaming platforms, and conferencing technologies.
Evaluate and recommend audiovisual equipment, production technologies, software, services, and support solutions based on instructional, operational, communications, accessibility, security, and long-term sustainability needs.
Develop and maintain an inventory of audiovisual, video production, and multimedia equipment, including equipment location, assignment, condition, configuration, warranty, and replacement information.
Assist in developing and executing a sustainable equipment replacement plan to maintain reliable and effective audiovisual and multimedia resources throughout the District.
Manage the organization, storage, preservation, retrieval, and distribution of District video, photography, audio, and multimedia assets in accordance with established records-management practices.
Ensure that multimedia content and production practices comply with District policies and applicable requirements related to accessibility, copyright, licensing, student privacy, media releases, records retention, and appropriate use.
Provide operational training, resources, and technical assistance to administrators, teachers, and staff, regarding video production, photography, livestreaming, audiovisual equipment, multimedia applications, and effective content-development practices as appropriate.
12-month position working 261 days in the year with flexibility for scheduling to fulfill responsibilities related to video coverage of afterschool events.
Performs other duties as assigned by Supervisor or designee

EDUCATION/EXPERIENCE:

Preferred education and experience in Video Production, Digital Media, Communications, Broadcasting, Multimedia Design, Marketing, Journalism, or a closely related field.
Preferred 2-3 years of experience producing professional-quality video, photography, and digital media content. Experience in a public sector organization and knowledge of educational settings is preferred.
Demonstrated proficiency with professional video production equipment and editing software, such as Adobe Creative Cloud (Premiere Pro, After Effects, Photoshop, Lightroom, Audition), Final Cut Pro, DaVinci Resolve, or equivalent platforms.
Dante Level 1 and Level 2 Certification or industry-similar certifications (or ability to obtain within one year of employment)

COGNITIVE/COMMUNICATION ABILITIES:

Ability to conceptualize, develop, and execute video content for a variety of audiences, purposes, and platforms.
Ability to exercise creativity, sound judgment, and problem-solving skills in video

Videographer/Media Specialist